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The GENI-us Letter

Global Oil Companies Project Renewable Growth

Dear GENI Friend,

Just a few years ago, if you had predicted that Shell, BP and ExxonMobil would be taking leadership positions in the renewable energy field, you might have gotten laughed at behind your back. Now we can both applaud and encourage these energy giants on this new path.

A decade ago, Shell's long-range planners offered one scenario that said the world could be 50% solar by 2050 under certain circumstances. Basically, if climate issues become policy drivers and the cost of solar energy production becomes competitive, this target may come to pass. BP Chairman John Browne was the first oil & gas company leader that acknowledged their impact on climate from the burning of fossil fuels, and BP has become a market leader in corporate energy efficiency.

Today, Shell and BP are the two largest photovoltaic (PV) suppliers in the world. Some might dismiss this as just publicity or corporate attempts to control and phase out this new industry. My experience suggests otherwise, as I have met many of these engineers in recent months and find their commitment to be genuine, as well as profit driven. These guys know that oil will not last indefinitely.

Please view the enclosed ad from ExxonMobil (original link), in the Washington Post April 3, 2003. This energy giant's long range strategists see continued growth of energy demand in the next two decades with fossil fuels still playing the predominate role. Yet, they also project exponential growth in the solar and wind sectors. Remember that these two resources are virtually unlimited, so these graphs can continue upward for many decades to come.

We have just returned from a meeting in Sydney, Australia, laying the groundwork for a significant Renewable Energy presence at the 2004 World Energy Conference: www.worldenergy.org

We are seeking fellow RE companies who are interested in exhibiting and speaking (contact us).

Note: For your information, we've never gotten any contributions from Shell, BP or ExxonMobil... yet.

Please vote with your dollars by investing in the sustainability of our planet.

Peter Meisen


P.S. If you received this letter from a friend and would prefer getting GENI's monthly electronic newsletter directly, click on "Subscribe to GENI Newsletter"

The Global Energy Network Institute focuses on the interconnection of electric power networks between nations and continents, with an emphasis on tapping abundant renewable energy resources. This strategy is the highest priority of the World Game simulation developed by Dr. Buckminster Fuller three decades ago.

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