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The GENI-us Letter

Fortune Magazine supports Renewable Development

Dear GENI Friend,

The advocates for renewable energy have often been seen as the environmental fringe, the "greenies" or even off-grid survivalists. That has now changed. You= ll now find supporters on Wall Street, corporate boardrooms and policy-makers around the world.

This is exemplified by this month's cover feature in Fortune Magazine: How to Kick the Oil Habit (and as reviewed by SolarAccess.com). With $45 per barrel prices, China's hunger for additional energy supplies, and political uncertainty in many oil producing nations, there's a realization within industry that renewables are an answer. Historically, high oil prices have proceeded many of the recent recessions — so a reliable alternative to oil makes good business sense for everyone.

The Fortune article has four recommendations:

  1. Improve auto fuel economy. Support hybrid cars. End subsidies for oil and gas.

  2. Invest in alternative fuels, hydrogen technology, and biomass fuel additives.

  3. Commit to energy efficiency (better technology): in buildings, appliances, lighting, motors

  4. Get serious about renewables, especially solar and wind. Progressive policies will help.

We're taking this message to the World Energy Conference right now (see us at booth 524 in the Renewable Energy Section). You can share this work with your friends and colleagues at work. After all, if it's good enough for the cover of Fortune, you'll no longer be considered out of step by making these recommendations at the office. And it's important, as admonished in the last line: "If we do nothing, you can be sure we'll pay more than just the price at the pump."

Please vote with your dollars by contributing to the sustainability of our planet.

In partnership for the planet,

Peter Meisen


p.s. A special thank you to those who supported GENI's exhibit at the WEC: James and Phyliss Davis, Joe and Shirley Falcon, Mark Victor and Patti Hansen, Robert & Kim Kiyosaki, The Men's Wearhouse, Joe Moore, David and Sharon Neenan, George Sanger, Sergei Smirnoff Jr., and David Steven.

p.s. The 2004 Matching Grant Program from our GENI Board is continuing, so all new contributions will be doubled! Call or e-mail for details.

If you received this letter from a friend and would prefer getting GENI's monthly electronic newsletter directly, click on "Subscribe to GENI Newsletter"

The Global Energy Network Institute focuses on the interconnection of electric power networks between nations and continents, with an emphasis on tapping abundant renewable energy resources. This strategy is the highest priority of the World Game simulation developed by Dr. Buckminster Fuller three decades ago.

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